Bikostal Marble Bag Collection
Lifestyle product photography and art direction for a travel focused bag collection photographed across Los Angeles and LAX.
Role: Photographer, Editing
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Bikostal needed lifestyle imagery for its Marble Bag collection, a set of travel focused accessories that included a duffle bag and two crossbody bags. The goal was to create a visual story that showed the products in motion, balancing fashion oriented posing with clear product visibility.
The shoot was split between two location worlds. In Los Angeles, the direction leaned more editorial, using architecture, negative space, and intentionally awkward body language to create a more sculptural brand feeling. At LAX, the direction became more casual and functional, with a stronger focus on bags, luggage, movement, and the reality of travel.
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The shoot was planned around two visual needs: editorial campaign imagery and product focused lifestyle content. Each location created a different role for the collection. The LA images helped build the editorial world of the brand, while the LAX images made the products feel practical, mobile, and ready for travel.
Throughout the shoot, the bags were treated as the anchor of the frame. Posing, wardrobe, location, and composition were directed to keep the products visible while still allowing the images to feel eccentric and fashion forward.
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The final image set gave Bikostal a flexible lifestyle library for the Marble Bag collection, including campaign hero images, travel focused product visuals, and social ready assets. The collection was photographed across multiple environments to show both the fashion character and functional use of the bags.